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Talkin’ bout my generation
future of work, gen z Brian Zuercher future of work, gen z Brian Zuercher

Talkin’ bout my generation

People make age seem like a big deal. We are constantly categorizing people into age groups — Boomers, Millennials, Gen Z... (we Xers are the happily forgotten group). These groupings help us organize the world more easily and make good fodder for Inc.com and Fast Company articles, but they’re also used to make some sweeping generalizations about how people want to work and live. This is a mistake. It turns out that generational groupings serve no meaningful purpose when it comes to work and workplace design.

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